News
Posted Monday, February 5, 2024 at 9:50pm
This may just be the rarest you’ll see this week. It’s a Subaru FF-1 – sometimes called the Star in the US market. Subaru sold thousands of them in the early 1970s, in Europe and the US, as part of its expansion into new markets. Then they all just disappeared into neglected, rusty piles. This little coupe has been saved, however, and its story is the genesis of Subaru as we know it. Jamie and… Read More →
Posted Sunday, January 7, 2024 at 8:29pm
The Chevrolet El Camino and Ford Ranchero were the first vehicles to populate a segment of the auto world known loosely as the “coupe utility.” As their popularity grew in the 1960s and ’70s and other compact pickup trucks began to enter the U.S. market, Subaru decided to throw its BRAT, er, hat, into the ring. The Japanese automaker took its Leone station wagon, chopped off the back of it, fitted it with a pickup… Read More →
Posted Wednesday, November 15, 2023 at 9:40pm
The Fuji Rabbit was the first scooter built in Japan after World War II. Some variants would remain in production from 1946 to 1968, serving as a competitor to the better-known Italian Vespa. This Superflow was considered a top-of-the-line model back in the day and came out of a private collection where it had been sitting for a long time. Read More →
Posted Sunday, October 29, 2023 at 9:40pm
Subaru, (OTCPK:FUJHY), or native ticker 7270 in Japan which is the one that I invest in, is an impressive automotive business with an upside that is one of the four Japanese companies I currently invest in. I have been invested in Subaru for about a year at this point, and despite a recent decline, I’m in the green on this position on an overall basis. Subaru has reported 1Q24 results, and these are results that… Read More →
Posted Wednesday, September 20, 2023 at 10:13pm
The Subaru Impreza WRX is highly respected and renowned in the world of rally, with its iconic blue and gold colors becoming one of the most recognizable in automotive history. The WRX’s success in rally championships and its popularity as a road car made it a legendary and beloved model, with enthusiasts still appreciating the original and later versions. The latest 2022 WRX model continues the legacy of the WRX by combining striking design, rally-inspired… Read More →
Posted Monday, September 18, 2023 at 9:55pm
This is basically Subaru of America’s “Bat Cave.” Just like Batman’s lair, it’s hidden and full of goodies. It’s a plain building that could be anything — maybe a factory or warehouse. But, inside Subaru’s Bat Cave is a collection of rare and unique cars that isn’t accessible to the public or even most media, but marks the company’s history both here and outside of the U.S. Subaru’s American history isn’t as well-known as some… Read More →
Posted Wednesday, September 6, 2023 at 9:18pm
The Subaru Forester might well be one of the most versatile models ever to exist. You never really know who might own one. Behind the wheel of the Forester, you might find a professor, a mom driving around with her family, an off-road enthusiast, or even a drag racer. It is a car that can hit the track, dirt, or urban streets. And best of all, most people don’t know about its abilities. Read More →
Posted Saturday, August 5, 2023 at 10:04pm
A company famed for its history in rally racing, Subaru is a name that rings loud in the ears of many. One of the great Japanese automakers, Subaru has been around and manufacturing cars since as far back as the 1950s. Since their inception they have been dedicated to making excellent cars, their forte being all-wheel drive cars with boxer engines. They entered the North American market back in the late 1960s and have since… Read More →
Posted Saturday, July 15, 2023 at 10:53pm
Today marks the 70th anniversary of Subaru Corporation, the Japanese automaker that traces its roots back to the Aircraft Research Laboratory established in 1917. After a series of reorganizations, it was officially established as Fuji Heavy Industries Ltd. on July 15, 1953. Read More →
Posted Wednesday, July 12, 2023 at 10:40pm
American titles are nothing new to Subaru. Brandon Semenuk will, more than likely, have another one chalked up in a matter of days. That wasn’t always the case. In 2000, when the Japanese manufacturer was looking for a way into US rallying, Mark Lovell answered the call. And delivered immediate success, guiding a Vermont SportsCar-run Impreza to the 2001 SCCA Pro-Rally Championship. American rallying appealed to Mark. It was run the way the sport should… Read More →
